Don’t Confuse Online Marketing With Link Building

Posted by on Jan 24, 2012 in Guest Editorials, Webmaster Business Plan | 2 comments


It seems like many internet  marketers are confusing the specific link building process used to gain attention from search engines with true online marketing. There is a huge difference between these two methods of getting favorable results from new traffic and conversions on your online business web site. Both are integral parts of building a successful online business and growing your brand and exposure on the world wide web.

If you are interested in marketing, then you would be more likely to build a strategy to get your name in front of viewers that would not otherwise see it. The first thing that comes to mind to most, is social. This space is still growing and does largely trump many aspects of link building for traffic. Other methods may include variation of viral marketing that would allow you to offer free information in exchange for an email address or even better, true viral content that can be freely distributed by people using social!

There are many powerful digital marketing companies that can really help you put some strong concepts and techniques behind your own approach to digital marketing and if you use your own efforts in combination you can really explode your online presence in a short amount of time. It is important to investigate all marketing, link building and social media options that your business can benefit from to make sure that you are getting the most out of every launch or campaign you are working with too.

Exploring new methods of brand building can open up new doors for you online business, so make sure whatever you do, you do not get stuck in the rut or “comfort zone” of you current promotions. The only way to grow is to change and measure your results along the way!

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Professional SEO Services

Posted by on Jul 16, 2010 in Guest Editorials | 0 comments


Everybody is trying to find the best way to take advantage of the newest and most successful Search Engine Optimization tools and techniques these days. Now that everybody knows that organic traffic is the only way to take advantage of free website traffic that can turn into profit. If you are still trying to figure out how to get your pages to rank better in the google search engine, you are not alone. With the right tools you too can start seeing a free and growing source of traffic from the search engines.

If you do not have the time and energy to learn the language of seo, there are some great services that offer their assistance to building a huge online presence for your website.  The submit express team is one of those companies and they are offering a wide array of seo related services that many webmasters have found to be a huge help in driving their online business to the next level. This company can help any webmaster realize their true traffic and earning potential by developing and employing a strong online marketing campaign based on solid seo techniques.

If you are having trouble finding the time and resources to develop your businesses seo strategies, take a look at the submit express site to see how they can assist you.  They also have a great free submission service for anybody who goes to their site. You can submit your site to over 40 search engines for absolutely free just for taking a look at their SEO Services. There is no reason not to see what these guys have to offer you after all they do have a great free service just to show you how fast and easy their services can be. This company has a high standard of business ethics and offers a great service for any webmaster trying to get more traffic to any website.

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Social Marketing Made Easy

Posted by on Nov 28, 2009 in Monetize Your Site ($$$), Social Marketing, Web Site Promotion, Webmaster Business Plan | 0 comments


social-marketing-made-easyThere are so many social networks out there today, it seems to be a “job” just to stop by and check your inbox and friend invites.  I know the feeling, I am part of many social networks myself.  The problem for many webmasters and internet marketers is that this is still a very effective method of getting the word our about news and your business.  This can make for a very hectic and unfocused work environment.  Trust me, you don’t want to get caught in a loop of updating your statuses at all these social sites, when you could be spending your time writing solid content for your site, building relevant back links and hopefully dealing with all the sales coming in. The internet is by itself a very distracting place and there is no reason to allow it to make you loose your focus.  Keep reading and learn how to spend less time on social sites and more time working with your business, where your focus should be.

The power of your social marketing campaign will come down to 2 simple factors:

  1. Quality Of Information
  2. Expansion Of Syndication (across many networks)

If you are getting any results from working with one social network there are many more places you can get the same results, it just comes down to a matter of time.  If you are not taking the time to add value to your presence on social networks, you will not be getting the results you are looking for either.  That is what makes these the 2 golden rules of social marketing to me.

If you are sending out a bunch of junk and you are only sending it to 5 or 6 people, my guess is that you are not selling much and probably not driving a lot of traffic to your websites either. This is fine if you are only using social sites for fun and to keep in touch with your family and friends.  However, if you are trying to use the power of social sites to get your information out to the world, you may need some extra syndication power to give you more bang for your buck as far as time spent on your social marketing efforts.

I have a couple of suggestions to get your social marketing campaign rocking really fast.  I have listed the top resources below.

Professional Social Marketing Tools

social-oomphThere are a few paid tools out there to help you get your information out to all your social sites and to twitter effectively and the biggest one on the market today by far is, Socialoomh.com pronounced “Social Oomf” and it does a great job, allowing users to que up tweets and messages to be sent out in the future to many social networks.  This allows you to manage and maintain many accounts on many social networks with ease.  The fees here are well worth it.  This site has a great back end to make sure you can keep your messages personal and get your messages out when you want them to appear from a company you can trust.

Free Social Marketing Tools

ping-fm-free-social-marketing-toolThere may be a few different free tools on the market, but I can tell you that you will not find one that is easier to use, more powerful and more flexible than Ping.FM This service is seriously a killer when it comes to distribution of your information across multiple social networks with one click.  I have used this service for some time and I have nothing but good things to say about their marketing power.  Oh and did I say, this is FREE!

I know the title was a little misleading to this one, but to be honest I am not going to waste your time or mine to list other free services that just don’t compare to the power of the Ping.FM service.  So if you want to take your social marketing power and syndication to the next level, get over there now and don’t forget to post a thank you down below.

Nick Simpson

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