Don’t Confuse Online Marketing With Link Building
It seems like many internet marketers are confusing the specific link building process used to gain attention from search engines with true online marketing. There is a huge difference between these two methods of getting favorable results from new traffic and conversions on your online business web site. Both are integral parts of building a successful online business and growing your brand and exposure on the world wide web.
If you are interested in marketing, then you would be more likely to build a strategy to get your name in front of viewers that would not otherwise see it. The first thing that comes to mind to most, is social. This space is still growing and does largely trump many aspects of link building for traffic. Other methods may include variation of viral marketing that would allow you to offer free information in exchange for an email address or even better, true viral content that can be freely distributed by people using social!
There are many powerful digital marketing companies that can really help you put some strong concepts and techniques behind your own approach to digital marketing and if you use your own efforts in combination you can really explode your online presence in a short amount of time. It is important to investigate all marketing, link building and social media options that your business can benefit from to make sure that you are getting the most out of every launch or campaign you are working with too.
Exploring new methods of brand building can open up new doors for you online business, so make sure whatever you do, you do not get stuck in the rut or “comfort zone” of you current promotions. The only way to grow is to change and measure your results along the way!
Social Marketing Made Easy
There are so many social networks out there today, it seems to be a “job” just to stop by and check your inbox and friend invites. I know the feeling, I am part of many social networks myself. The problem for many webmasters and internet marketers is that this is still a very effective method of getting the word our about news and your business. This can make for a very hectic and unfocused work environment. Trust me, you don’t want to get caught in a loop of updating your statuses at all these social sites, when you could be spending your time writing solid content for your site, building relevant back links and hopefully dealing with all the sales coming in. The internet is by itself a very distracting place and there is no reason to allow it to make you loose your focus. Keep reading and learn how to spend less time on social sites and more time working with your business, where your focus should be.
The power of your social marketing campaign will come down to 2 simple factors:
- Quality Of Information
- Expansion Of Syndication (across many networks)
If you are getting any results from working with one social network there are many more places you can get the same results, it just comes down to a matter of time. If you are not taking the time to add value to your presence on social networks, you will not be getting the results you are looking for either. That is what makes these the 2 golden rules of social marketing to me.
If you are sending out a bunch of junk and you are only sending it to 5 or 6 people, my guess is that you are not selling much and probably not driving a lot of traffic to your websites either. This is fine if you are only using social sites for fun and to keep in touch with your family and friends. However, if you are trying to use the power of social sites to get your information out to the world, you may need some extra syndication power to give you more bang for your buck as far as time spent on your social marketing efforts.
I have a couple of suggestions to get your social marketing campaign rocking really fast. I have listed the top resources below.
Professional Social Marketing Tools
There are a few paid tools out there to help you get your information out to all your social sites and to twitter effectively and the biggest one on the market today by far is, Socialoomh.com pronounced “Social Oomf” and it does a great job, allowing users to que up tweets and messages to be sent out in the future to many social networks. This allows you to manage and maintain many accounts on many social networks with ease. The fees here are well worth it. This site has a great back end to make sure you can keep your messages personal and get your messages out when you want them to appear from a company you can trust.
Free Social Marketing Tools
There may be a few different free tools on the market, but I can tell you that you will not find one that is easier to use, more powerful and more flexible than Ping.FM This service is seriously a killer when it comes to distribution of your information across multiple social networks with one click. I have used this service for some time and I have nothing but good things to say about their marketing power. Oh and did I say, this is FREE!
I know the title was a little misleading to this one, but to be honest I am not going to waste your time or mine to list other free services that just don’t compare to the power of the Ping.FM service. So if you want to take your social marketing power and syndication to the next level, get over there now and don’t forget to post a thank you down below.
Nick Simpson
W.B.P. Podcast – Are You A Spammer?
Of course noboby thinks that they are a spammer, but it turns out that some of you still are spamming and just don’t know it. The difference between good internet marketing and spamming is very suttle, but can cause a huge loss of business if you are unaware. Listen to this short podcast to learn more about internet marketing and less about spamming!
W.B.P. Podcast – Offline Marketing
There are so many ways for webmasters to promote, market and recruit on the internet many people totally forget about offline promotion of there online business. This can be a hidden goldmine if you start to promote your web site and internet business the right way.
So go ahead and download or simply start streaming our podcast now, to hear what Nick Simpson does to promote his websites while he sits at the coffee shop.
Free Website Traffic With Yahoo Answers!
If you are looking for a new way to get some unique visits to your site, you need to get on yahoo answers.
Yahoo answers gives you the power to market to a direct niche of your choice, you can link to your own website as the source of information on every question you answer, thus giving you many back links on a highly ranked site. This is a very powerful way to market any online business, no matter what your product or service is.
You can help people out and get some massive traffic to your site all in one. Just watch the videos below to see how!
Free Website Traffic Using Yahoo Answers – Part 1
Free Website Traffic using Yahoo Answers – Part 2
Free Website Traffic using Yahoo Answers – Part 3
Don’t forget to take the time to really help people out on the site, the more helpful you are the more response you will get from your efforts.
Nick Simpson – http://WebmasterBusinessPlan.com
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